Ark7

Ark7 is an online-only platform that sells fractional shares of rental properties priced from $20–$250 per share; full homes on the marketplace range from ~$200k to $1.5M. Product categories are single-family rentals in growth Sunbelt markets, with shares offered in $100k–$1M buildings; the service sits between budget REITs and premium direct ownership. The brand lets investors buy as little as one share and collect quarterly dividends while Ark7 handles acquisition, leasing, and maintenance; each property is SEC-qualified and traded on Ark7’s secondary market with no lock-up. Notable launches include the 2019 “Tesla House” in Reno and the 2022 Austin duplex—both sold out in under 48 hours. Target users are 25-45-year-old tech-savvy professionals who want passive real-estate exposure without down payments or landlord duties; they value transparency, low minimums, and mobile-first portfolio tracking. ESG-minded buyers are drawn to ESG-screened properties and the ability to diversify across multiple cities with a few hundred dollars. Ark7 competes with low-cost REIT ETFs, crowdfunding sites, and short-term rental syndicates by offering direct deed ownership, per-property financials, and a liquid secondary market; zero property-management responsibility and instant diversification differentiate it from traditional sole-ownership landlords.