Check My Body Health

Check My Body Health sells at-home hair-strand sensitivity and intolerance tests that screen 300–970 food and non-food items, plus vitamin & mineral deficiency checks and pet tests. Kits are priced £29–£189, siting the brand in the mid-range tier. All sales are direct-to-consumer through the UK-based website; no retail presence. The company positions itself on speed and scale: results emailed within 3-5 days of the lab receiving the hair sample, no blood or needles required, and the widest panel topping 970 triggers. A lifetime results dashboard, 100% money-back guarantee, and free nutritionist-written 28-day elimination diet plan accompany every test. Typical buyers are 25-45-year-old health-curious adults who suspect unexplained bloating, fatigue, or skin flare-ups and want an affordable, non-invasive first step before seeing a clinician. The brand appeals to data-driven self-optimizers, clean-eating enthusiasts, and pet owners seeking quick dietary tweaks rather than medical diagnoses. It competes in the crowded at-home intolerance testing space populated by blood-finger-prick kits and DNA-based wellness screens. Differentiation rests on hair-sample convenience, low cost per item tested, expansive trigger list, and risk-reversing guarantee, positioning the brand as the fastest, hassle-free entry point to personalized elimination diets.