Drinksayso

Food, Drinks & Restaurants · Coffee & Tea

Drinksayso sells alcohol-removed canned cocktails, spritzes, and aperitifs priced at mid-premium: $15 for a 4-pack and $39 for a 12-pack. All SKUs are vegan, gluten-free, 40-50 cal per can, and sold direct-to-consumer through drinksayso.com with U.S. wide shipping; no retail distribution is listed. The brand positions itself as a “cocktail-quality” alternative, using wine-base dealcoholization followed by layered botanical distillates for complexity uncommon in the segment. Flagship SKUs—Espresso Martini, Paloma, and Spritz—contain functional L-theanine and B-vitamins, marketed as mood-supporting rather than simply booze-free. Core buyers are 25-45-year-old urban professionals reducing alcohol for health, fitness, or parenting reasons but unwilling to sacrifice bar-level flavor or social ritual. Messaging stresses inclusive drinking, premium craft credentials, and calorie transparency, aligning with wellness-oriented, “sober-curious” lifestyles. Drinksayso competes in the fast-growing non-alcoholic ready-to-drink niche against both adaptogenic seltzers and traditional spirit alternatives. It differentiates by replicating classic cocktail formats with wine-derived body, bar-spec bitters balance, and added nootropics, positioning the cans as upscale, sessionable substitutes rather than generic flavored seltzers.

Cocktail craft without the regret, every pour counts

• Vegan