Getgroundedshop

GetGroundedShop sells grounding (earthing) bedding and accessories—fitted sheets, pillowcases, mats, blankets, bands, patches, and test meters—priced mid-range: most sheet sets run $90-$180, with entry-level bands at $19 and deluxe kits topping $220. All products are sold DTC through the brand’s own Shopify site, which ships worldwide from U.S. and EU warehouses; no brick-and-mortar presence is listed. Every item is sewn from certified organic cotton interwoven with a proprietary silver fiber grid that connects via grounding cord to a standard wall outlet’s earth port; conductivity is verified with included testers. The company positions itself as the “only doctor-developed” earthing brand, citing co-founder Dr. Laura Koniver’s clinical guidance and third-party EMF/EMR safety reports that are published on-site. Core buyers are 30-55-year-old wellness seekers—biohackers, yoga practitioners, and people with chronic inflammation or sleep issues—who value drug-free recovery and sustainable materials. Marketing leans on before-after sleep-score data, 4-6-week return windows, and Instagram UGC showing reduced WHOOP/Oura resting heart-rate after nightly grounded sleep. Competition comes from low-cost polyester grounding sheets on Amazon and high-end luxury earthing linen labels; GetGroundedShop differentiates through medical credentials, organic-only fabrics, transparent lab testing, and bundled tester kits that remove guesswork for first-time users.