Mayerfeld Consulting

Mayerfeld Consulting sells boutique strategy advisory services focused on pricing, revenue management and commercial transformation for B2B software and industrial clients. Projects are scoped as short retainers or 6- to 12-week sprints; typical engagements run mid-to-premium five-figure budgets and are delivered remotely through video workshops and shared analytics dashboards. All business development and delivery is online-only, with intake calendars and secure data rooms hosted on the site. The firm is notable for its proprietary “Value-to-Pocket” framework that links willingness-to-pay data to live usage telemetry, letting clients raise ARPU without increasing churn. Positioning is “fractional chief pricing officer for scale-ups,” highlighted through downloadable teardowns of public SaaS price pages and open-source Excel tools that have been cited by product-led-growth communities. Target customers are Series B–D SaaS CEOs, PE portfolio operators and industrial OEM commercial VPs who need fast, evidence-based pricing decisions but lack in-house expertise. They value transparency, quantitative rigor and the ability to pilot changes in one geography before global rollout, aligning with lean and capital-efficient operating cultures. Mayerfeld competes with large generalist consultancies and niche pricing boutiques; it differentiates by combining deep SaaS metrics fluency with flat, partner-level access and fixed sprint fees that eliminate scope creep.