Peanut App Ltd

Digital Services & Streaming

Peanut App Ltd offers a freemium social-networking mobile application; core features—matching, group chats, live audio, and expert forums—are free, while “Peanut Plus” adds enhanced search and privacy controls for £7.99 / $9.99 monthly. The product is digital only, distributed globally through Apple’s App Store and Google Play with no physical retail presence. The app is the first women-only platform to algorithmically match users for friendship across fertility, pregnancy, motherhood and menopause stages; its double-opt-in swipe model and community-moderated spaces reduce harassment. Notable assets include 3 M+ registered users, 1 M+ live “Peanut Groups,” and partnerships with the UN Foundation on women’s health campaigns. Primary users are women 18-45 in English-speaking markets who own smartphones and seek location-based emotional support networks; secondary audiences are healthcare brands targeting this cohort through sponsored expert sessions. The brand appeals to values of female solidarity, body positivity, and open discussion of reproductive health. Peanut competes in the vertical social-network space against dating-derived friendship apps and female-centric forums; it differentiates through life-stage specificity, medical-grade content moderation, and zero male users, positioning itself as a safe, science-backed companion rather than a generic meet-up tool.

Your people, your stage, your safe space for everything