Projectebeauty
Health & Beauty · Skincare
Projectebeauty.ca retails LED light-therapy masks, micro-current devices, RF wands, derma-rollers and complementary serums priced CAD 79–399. The assortment sits in the mid-range tier, below clinic-grade machines but above drugstore gadgets. Sales are 100 % direct-to-consumer through the Canadian site and its US mirror; no physical stores or third-party marketplaces are used. The brand’s hero SKUs are the 7-colour LED Photon Mask and the 5-in-1 RF/EMS Skin Tightening Wand, both FDA-cleared and shipped with detailed treatment protocols. Every device is rechargeable, cordless and marketed as home-safe versions of technologies normally found in medi-spas. Bundles that pair hardware with peptide or hyaluronic serums create an at-home “professional facial” positioning. Core buyers are women 25-45 who follow skincare science on TikTok/Reddit and want clinic results without appointment costs. They value evidence-based tech, visible before/afters and bilingual (EN-FR) Canadian support. Sustainability is secondary; convenience, tech specs and installment payments via Sezzle drive conversion. Projectebeauty competes with Asian OEM brands sold on Amazon and with North-American startups dropshipping similar white-label devices. It differentiates by holding Health Canada FDA device listings, offering 1-year local warranty repairs in Toronto, and providing serum bundles calibrated to each device’s wavelength—claims most marketplace sellers cannot match.
Medi-spa results at home, Toronto warranty included
- Sustainable