Renegadedietbook

Renegadedietbook.com sells a single flagship digital product: “The Renegade Diet,” a 150-page PDF e-book that retails for $29.99—positioned at the low end of the mid-range market for fitness/nutrition guides. All transactions are handled through a secure on-site checkout; no physical retail or third-party marketplaces are used. Upsells include a $9.99 audiobook add-on and a $19.99 meal-plan spreadsheet bundle. The brand’s hook is a contrarian “intermittent-feasting” protocol that flips mainstream bodybuilding nutrition by dieting at night, training fasted, and eating carbs post-workout. Creator Jason Ferruggia markets it as the only plan that simultaneously burns fat and builds muscle without calorie counting or cardio. Testimonials emphasize 30-day body-recomposition photos and strength gains while still eating “pizza and ice cream.” Core buyers are 20-40-year-old males who lift weights 3-5×/week, want six-pack abs, and reject “clean-eating” dogma. They value biohacking brevity, minimalist supplementation, and the permission to socialize at night. The tone—blog posts, email newsletter, private Facebook group—speaks in blunt, gym-floor vernacular and promises results in “under 60 pages, no fluff.” Renegadedietbook competes in the crowded men’s transformation-guide space against glossy, calorie-macro-tracking apps and rigid paleo/keto protocols. It differentiates by offering a one-time purchase, device-agnostic file, a 60-day no-questions refund, and a narrative that merges rebellion with simplicity: skip breakfast, feast at night, look ripped.