Shacks

Shacks retails modular, flat-pack garden rooms, offices and studios that buyers self-assemble from CNC-cut timber kits. Prices run £4–12k (mid-range), with add-ons for insulation, decking and solar packages. All sales are direct-to-consumer through the UK website; no physical stores or third-party retailers. The brand’s USP is a “one-day, two-person” build promise: every panel is pre-cut, colour-coded and shipped with a QR-linked video manual. Standard 2.5 m height keeps most models within permitted-development rules, avoiding planning applications. Best-known lines are the 3 m × 4 m “Writer’s Block” office and the bi-fold-fronted “Garden Bar.” Customers are 30-55-year-old home-owning professionals who need extra workspace or leisure room without moving house. They value speed, cost control and the satisfaction of DIY assembly; sustainability appeals because the spruce is FSC-certified and steel parts are reusable. Shacks competes with suppliers of bespoke installed garden rooms and with cheaper imported resin sheds. It differentiates by slotting between the two: faster and cheaper than turnkey installers, yet stronger and better-looking than basic sheds, while offering genuine self-build credibility and transparent fixed pricing.