The Clermont

The Clermont is a premium London hotel brand operating two flagship properties—London Victoria and Charing Cross—offering guest rooms, suites, club-level lounges, meeting spaces, gyms and all-day dining restaurants. Nightly rates start around £250 for standard rooms and rise above £600 for suites, positioning the brand in the upper-mid to luxury tier. Bookings are made direct via theclermont.co.uk, through major OTAs, and via corporate GDS channels; no standalone retail or e-commerce arm exists. Both hotels occupy restored Victorian railway hotels—Victoria (ex-Grosvenor) and Charing Cross (ex-Grand)—giving the brand landmark façades, high-ceilinged public areas and original architectural details that contrast with contemporary refurbishments. Signature offerings include the 24-hour “Residence” club lounge concept, afternoon tea served under the Charing Cross ballroom’s barrel-vaulted glass roof, and the 910-pocket-spring “Hypnos” beds found in every room. These elements frame The Clermont as a heritage-luxury hybrid in the capital’s historic transport hubs. Primary guests are international leisure travellers seeking four-star-plus comfort within walking distance of Buckingham Palace, the West End or major rail terminals, together with domestic business bookers needing reliable meeting venues and fast rail links. They value convenience, architectural character and inclusive perks such as unlimited Wi-Fi, gym access and optional club lounge breakfasts, favouring a polished but unstuffy London base over boutique eccentricity or cookie-cutter modern towers. The Clermont competes with other upscale central-London chains and landmark independents that combine four-star service with premium pricing. It differentiates by leveraging protected Victorian railway-hotel real estate, all-day club lounges and direct terminal adjacency, allowing guests to check in minutes after stepping off a Gatwick Express or continental train while still enjoying traditional grand-hotel aesthetics.