The Pink Pig

The Pink Pig sells artist-grade sketchbooks, journals, and specialist papers, plus a small line of fountain-pen-friendly stationery. Prices sit in the mid-range: A5 sketchbooks run £12-£20 and larger watercolour pads £25-£35. The brand trades only through its own UK website, shipping worldwide with free domestic delivery over £30. Every product is designed, bound and foil-stamped in the company’s Yorkshire studio, allowing short runs of niche formats—landscape watercolour, square pastel, grey-tone mixed-media—that mass brands skip. 200 gsm cold-press paper is FSC-certified and sized with vegan starch, giving bleed-free performance that has made the “Pink Pig Original” sketchbook a cult favourite on urban-sketch forums. Customers are art-school students, professional illustrators and dedicated hobbyists who want archival paper without luxury mark-ups; eco-conscious buyers also value the plastic-free packaging and UK sourcing. The understated rose-gold foil pig logo signals a playful, no-elitist ethos that appeals to millennials documenting travel or bullet-journal routines on Instagram. They compete with mass-market art pads and high-end European notebook houses by offering artisanal quality at student-friendly prices, coupled with formats those ranges ignore. Rapid made-to-order fulfilment and personalised foil names create a bespoke edge that bulk-manufactured brands cannot match.