livlab - Standard

Santé & Beauté · Wellness & Self-Care

Livlab – Standard sells science-backed, non-invasive sleep and stress-management devices that combine hardware with guided digital content. Flagship SKUs include the Dodow sleep-metronome lamp, the Hoom audio headband, and the MindLax relaxation pad, all priced €49–€159, placing the range in the affordable-to-mid segment. Distribution is DTC-first through livlab.care and Amazon EU, supported by selected French pharmacies and lifestyle stores. The Paris-based brand positions itself as “neuro-relaxation made simple,” translating clinical research on cardiac coherence, neuro-entrainment and CBT-i into plug-and-play gadgets that require no subscription. Dodow has sold 800 k+ units since 2016 and is routinely recommended by European sleep clinics; every device ships with free companion audio programs that are updated quarterly, creating an ecosystem rather than a one-off gadget. Core buyers are 25-45-year-old urban professionals who self-identify as “worried sleepers” and prefer drug-free, tech-light solutions over pharmaceuticals or wearables. They value French design, medical credibility (CE-marked, tested in partnership with Hôtel-Dieu hospital), and the brand’s overt stance against sleeping-pill dependency. Livlab competes in the crowded “sleep tech” aisle populated by tracker-heavy wearables and high-priced connected beds; it differentiates by offering low-cost, passive-use devices that work offline, require no data sharing, and ship within 48 h from its own Paris warehouse.

Sleep better tonight, no pills, no trackers, just science