Omnes

Omnes is a London-based womenswear label that sells dresses, tops, knitwear, skirts and outerwear made from certified organic, recycled or lower-impact fabrics. Most pieces sit between £35 and £120, placing the brand in the mid-range segment. Sales are currently online-only through omnes.com and selective marketplace pop-ups. The company builds small, tightly edited drops released every few weeks to keep inventory low and waste minimal; every garment carries a QR code that traces fabric origin, factory and carbon footprint. Their printed midi dresses—cut from Lenzing™ Ecovero™ viscose—have become a recurring sell-out thanks to flattering silhouettes priced under £70. Omnes offsets remaining emissions and publishes impact data in an annual sustainability report. Core shoppers are 20-35-year-old city dwellers who want fashion-forward pieces but rank environmental transparency above fast-fashion novelty. They value inclusive sizing (UK 4-24), vegan options and styling videos that show how one dress transitions from office to weekend. Omnes competes with other direct-to-consumer womenswear brands that balance trend and ethics; it differentiates by offering design-led prints at high-street prices while meeting independent certifications such as GOTS and FSC, a combination rarely found in the same price bracket.